Of all the promotional items available, radios are unusually popular. Everyone enjoys having an extra radio, at work, in the car, or for around the house. With today’s miniature technology, smaller radios are affordable, and there is a big selection of styles and colors. As a promotional product, radios can draw in traffic, with or without being tied into a sale.
You can always offer them free with purchase, or free to the first “x” number of customers, and you will have good attendance at your sale or special event. A major benefit to promotional radios is that you can imprint them with your company name, product name, or a logo. The little custom logo imprinted radios are tough and long lasting, so your name will be seen again and again, and by many other people beyond the owner.
For styles, choose from the smallest mini-radios with ear buds, pocket size with headphones, or combination radios that will not only bring in stations, but also play a CD or tape. There is a rainbow of colors available, and some unique shapes. Some radios are combined with something else, such as lantern radios, weather radios with AM/FM, flashlight radios, or radios set in coolers.
For special purposes, there are small survival radios, FM scan radios, satellite radios, USB scan radios, emergency wind up radios, solar radios, shower radios, stopwatch radios, armband radios, and more. You can also get larger desktop radios, or floor radios for your more expensive client or executive gifts. Best of all, every one can bear your imprint.
Promotional radios are popular for use in company promotions and contests, or just for an added perk to the staff. Be sure to order some extras for passing out to your employees. For a grand opening, promotional items including radios should definitely be on your marketing schedule. They will help build traffic, create excitement, and bring people to your event early.
The greatest benefit from promotional products is their ability to spread your advertising message, and you can usually deduct their cost from your yearly tax bill as an advertising expense. They should bring in enough business to more than offset any costs, and help to create goodwill among your customers and employees. Use radios to turn up the volume of sales at your next event.

